Video Testimonial Karl Blanks PhD
If there is one Keynote speaker we enjoyed working with, it was Karl Blanks. Such a open and allround cool guy. Some guru’s think they are Paris Hilton, but not Karl. Karl is in it for sharing knowledge and having fun. Other guru’s should follow his example. Check out what nice things Karl had to say about us: http://www.vimeo.com/7314707 Design for Conversion testimonial – Dr. Karl Blanks from webanalisten. swfobject.embedSWF("http://www.vimeo.com/moogaloop.swf",... [Read More...]
Can an measurable marketer have feelings? Meet Arnoud Markus.
Arnoud Markus - CapGemini Arnoud Markus has extensive (database/direct) marketing experience. He has worked in several industries including finance, charity, automotive, retail and utilities. He has gained experience with issues of campaign management, CRM, retention, marketing intelligence, marketing processes and organization. Some recommendations: “When doing a project with Arnoud you can be sure expectations are outperformed while he never forgets... [Read More...]
Peter Boersma designs persuasive experiences
Peter Boersma - Info.nl In 1994, Peter designed his first persuasive website: a collection of links to other websites. Not just any websites, but beer-related websites. As chairman of a beer-fraternity, he had a vested interest in their well-being. You see: it may sound crazy at first, but most of what Peter says actually makes sense in the end. Peter has 14 years of experience designing interactive systems in a user-centered manner. He helped organize... [Read More...]
Full Article: DRINKS WITH DESIGN FOR CONVERSION, THE MOBILE EDITION
27th of October 2009, Amsterdam – Paris Jérôme Nadel, the speaker we always wanted but were afraid to ask Marijn Driessen, from Design for Conversion sips coffee with Jérôme Nadel, Senior Vice President of User Experience with Sagem Wireless. She sees a future of Segment-Based Gadgets and understands why her ‘phone’ really isn’t a phone at all! All Design for Conversion attendees, yes all! will remember vividly the moment Eric Schaffer,... [Read More...]
Mark Kassteen – designing by numbers!
Mark Kassteen - User Intelligence Mark Kassteen vividly remembers the time when one had to go out and convince a client to incorporate even the simplest usability test into the project planning. “Too expensive!”, was not an uncommon reply. The book ‘Cost-Justifying Usability’ was still very relevant to any UX-practitioner in those days. Fortunately, times have changed! With modern techniques of collecting data on user behaviour, cost-justifying... [Read More...]
Robert Jan Verkade – conversion on the sly
Robert Jan Verkade - Eend Robert Jan has been telling people “everything that is good for the site’s visitor is good for the site’s owner” for years. He has a strong focus on User Experience and Web Standards. He thinks that knowing which context a site will be used in is important, and that each visitor should reach their goal without tripping over obstacles. Robert Jan is founder of eend, a web agency from Utrecht which humanizes... [Read More...]
Announcing DfC NYC November 2010
You maybe didn’t yet notice the success of the Design for Conversion conferences (if you are living under a rock for example). The rest did, and we are very proud to announce the very first Design for Conversion conference outside the Netherlands. In November 2010 we will show the kind people of New York what it means to throw a party. The first confirmed speaker is the brilliant Dan Goldstein. This all came about as a direct result of some... [Read More...]
Stefan Wobben is a big tease
Stefan Wobben - Concept7 Stefan Wobben is one of te founders of Concept7. He helps your online business grow. How? To create great customer experiences by designing less. Stefan worked for a large range of companies like Philips, KPMG. Menzis. FBTO. Kras vakanties, IB groep. Stefan wrote several articles about usability, conversion, innovation and human centered design on his blog Usabilityweb. He is also one of the founders of IUTP, a global network... [Read More...]
Pieter Jan Troost knows what goes around in the mind of a buyer
Pieter Jan Troost is partner and owner of BuyerMinds, a design-for-conversion company. Changing focus years ago from Usability & ergonomics to Persuasion & online marketing, he’s really into the psychology of the buyer to “get the right design… before getting the design right”. In the past 11 years he worked for companies, non-profit and retail, (re)designing major corporate websites and optimizing click paths. Specialized in UX/interaction... [Read More...]
Hugo Koopmans has a “strong personality”
Hugo Koopmans - DIKW Mister Koopmans is partner and head of Advanced Intelligence at DIKW Consulting. He is specialized in the development and implementation of decision support models for predicting customer behaviour using datamining techniques. He has more than 12 years experience in this field. His main business area focus is in Marketing Intelligence and Risk management. In these areas mister Koopmans has build up quite some experience in implementing... [Read More...]
