Preparing for the 5th Design for Conversion
The date for this year’s conference in New York City is set on Thursday November 18th. The conference team has not yet chosen a venue to host the conference, but we are working hard on it. [Read More...] [Read More...]
#dfcmob congratulates Mobile Maniacs
For the 3rd time in a row Tom Prakke wins the DfC conversion challenge. And this time he worked together with Mark Kassteen. First time in 2008 was with the amazing Martijn Welie and Ton Wesseling, so that made sense. And the 2nd time we can’t even remember, but he still won. It looks like Tom really wants to go to New York in 2010. [Read More...]
Anouk Randag – Service design pioneer
Anouk Randag - 31Volts Since 2 years Anouk works in Utrecht at 31Volts, the 1st service design agency in the Netherlands. Service design is an upcoming discipline, resulting in innovated and new services, from end-user’s perspective. To make end-users happy and service providers proud, 31Volts applies a clear, creative and holistic service design process, with tangible deliverables. Although educated and living in Delft, Anouk is definitely... [Read More...]
Ferry den Dopper is into conversion crosswords
Ferry den Dopper - Tam Tam Ferry loves puzzles: from online strategies to complex information architectures and rich but still accessible user experiences. And never quits before it’s solved. Designing for persuasion and conversion to him is essentially about being user centered, task oriented and presenting relevant calls-to-action at the right time. Ferry is a senior user experience designer in the Online Communication team of Tam Tam, a full-service... [Read More...]
Experience Design 101
By Peter Boersma (Info.nl) Stop! Before we begin, check to see if you know your experience design classics: Anything by Donald Norman (”beautiful things work better”) “Designing for People” by Henry Dreyfuss George A. Miller’s “The Psychology of Communication” (with Chapter 2: “The Magical Number Seven, Plus or Minus Two”) Mihaly Csikszentmihalyi’s “Flow” Christopher Alexander’s “The... [Read More...]
Full article: COFFEE WITH SCOTT WEISS
November 2009, Amsterdam – London Scott Weiss, welcoming you, me and everyone to get involved in the design of the next big thing in user experience. Marijn Driessen, from Design for Conversion, sips coffee with Scott Weiss, User Interface Technology Manager of the Symbian Foundation and chair of the UI Council. She meets a technology expert who is passionate about his new mission and speaks a language she can understand. Remarkably! When marketing... [Read More...]
Ronald Verschueren integrates usability and marketing
Ronald Verschueren - NetMarketing Ronald Verschueren is focused on what’s going on the hearts and minds of end-users to reach better usability and user experience. He is founder of NetMarketing Usability Experts and a HFI certified usability expert. NetMarketing performed usability studies for mobile sites and apps of many companies, among which NS, De Telefoongids Gouden Gids and KPN. He did comparison studies on popular mobile sites like Trein,... [Read More...]
Karin van den Driesche is one Smart Kid
Karin van den Driesche - Filter Design Five years ago Karin van den Driesche started her own company in user research and design: Filterdesign. Filterdesign specializes in user centered design; putting the user/customer first during the design process. Using interviews, work models and persona development. UCD helps the organizations she works for to hear customer needs in a new way and to create new solutions to meet the large amount of different... [Read More...]
Lotte Zwijnenburg– see with the eyes of your heart
Lotte Zwijnenburg - Info.nl The soul of sharing is best performed in true conversations. Conversations sharpen the minds-eye, code ideas into words or images and – if done successfully – transform your idea into a shared meaning that can be distributed. Interaction with others is the principle driver of human evolvement. The quest to understand the mix that creates that important ingredient “successfulness” has been Lotte’s driver... [Read More...]
Defending champion Tom Prakke designs for a better world
Tom Prakke - Backbase Tom started his work in the UX centre of Cambridge Technology Partners in his first project for Vodafone 10 years ago. As a free-lancer he has designed for clients like Philips and travel software giant Amadeus in the south of France. Tom joined Backbase consultancy as a senior UX designer more than 2 years ago and has recently moved from consultancy to product management as user experience manager. His latest challenge is to... [Read More...]
